Customization

Brand Color — the primary color used for the chat bubble, send button, and accent elements. Enter any hex color code. The widget automatically generates complementary shades.

Position — choose left or right side of the screen. The widget floats 20px from the edge and 20px from the bottom.

Theme — light, dark, or auto. Auto follows the visitor's system preference using prefers-color-scheme.

Branding — free plans show “Powered by Orac” in the widget footer. This is automatically hidden on all paid plans at no extra cost.

Welcome Message — the first message visitors see when they open the widget. Keep it short and action-oriented: “Hi! I can help with pricing, features, and getting started. What would you like to know?”

Avatar URL — a custom avatar image displayed next to the bot's messages. Use your company logo or a friendly avatar. Square images work best (at least 40×40px).

Pre-written questions that appear as clickable pills below the welcome message. Visitors tap to ask without typing. Configure up to 4 suggested questions.

Good suggested questions are specific and common: “What's included in the Pro plan?”, “How does auto-sync work?”, “Can I try it for free?”. Avoid vague questions like “Tell me more”.

If you used an industry template, suggested questions are pre-filled for your industry.

Behavioral rules that Orac follows when answering questions. These are injected into the LLM system prompt for every message. Examples:

“Never make claims about features not mentioned in the docs.”

“Always mention the free trial when discussing pricing.”

“If someone asks about enterprise pricing, direct them to sales@company.com.”

“Never provide medical, legal, or financial advice.”

Custom instructions are powerful — they shape Orac's personality and enforce brand guidelines. Be specific rather than generic.

What Orac does when it cannot find a relevant answer in your content. Four options:

Custom Message — Orac responds with your fallback message. Example: “I don't have the answer to that. Please email support@company.com for help.”

Lead Capture Form — shows an email collection form inside the widget. The visitor's email and question are saved in your Leads tab.

Redirect — sends the visitor to a URL (like your contact page or help center).

Suggested Questions — shows alternative questions that Orac can answer, guiding the visitor to known content.

Choose which LLM powers your chatbot. Available models depend on your plan and BYOK configuration:

GPT-4o Mini — fast, affordable, great for most use cases. Default for free plans.

GPT-4o — smarter, better at nuanced questions. Available on paid plans or with BYOK.

Claude 3.5 Sonnet — excellent at long-form reasoning. Requires BYOK with Anthropic key.

Gemini Pro — Google's model. Requires BYOK with Google key.

You can change the model per project. Use a cheaper model for simple FAQ chatbots and a smarter model for complex technical support.

Enable in the Settings tab. When a visitor leaves their email through lead capture, Orac automatically sends a follow-up email after a configurable delay.

Delay — 1 hour, 6 hours, 12 hours, 24 hours, or 48 hours.

Message — your custom follow-up email text. Default: “Hi! You recently asked us a question. We wanted to follow up — feel free to reply if you still need help.”

Follow-ups are processed hourly. The email comes from your project name using the hello@askorac.com sender.